A site that deserves you
Fast, multilingual, with a menu that is right and a button to book. A slow site loses guests before they have seen you — and search engines know it.
Get found
If the AI does not name you, you are not on the list
A guest used to look at page one of Google. Now they ask ChatGPT and get three names back. If yours is not among them, they never even hear that you exist.
What has changed
Ranking well in Google is no longer the same as being found. They have become two separate contests, with different rules.
- 88% of businesses are invisible in ChatGPT — including ones on page one of Google.
- GPT-4o has 0% median domain overlap with Google's top-10 results.
- AI search traffic converts at 14.2%, against 2.8% from organic search.
Figures: AiOClicks
What we do about it
Not a bag of tricks. The parts reinforce each other, because an AI leans on what the rest of the web says about you.
SEO that still works
Technique, structure and text that Google understands. This remains the base: weak here and the AI will not cite you either.
GEO: found in AI answers
Generative Engine Optimization. Describing and structuring your venue so ChatGPT, Perplexity, Gemini and AI Overviews are willing to recommend it.
Your Google Business Profile in order
Hours, photos, dishes, questions. For most venues this is the busiest front door, and it is usually half open.
Ads where they pay off
Google Ads at the moments you need them: a quiet Tuesday, a new terrace, the weeks before the holidays. Not burning money all year.
Content in your guests' languages
Dutch, English, German, French. Visitors search in their own language, and an AI answers in the language of the question.
What it gets you
- You come up when someone asks an AI for a restaurant in your area
- You keep your place in Google, even when the rules shift again
- Guests from abroad find you in their own language
- Your profile is right, so people stop calling to ask your opening hours
- Ad budget goes to the weeks where it matters
- One party watching the whole picture instead of four separate suppliers
See where you stand
AiOClicks runs a free analysis of your visibility — in Google and across the AI platforms.
Free analysis →